By submitting the project proposal you make it easier for your tutor to help you gain and maintain focus in your research, and to assist you in dealing with any problems you might come across during your work on this project.

In outlining the key car kit integration your project will cover, you also make clear to us on what basis we should mark your final project: a successful final project will be one which covers all of the four key car kit integration you have identified here in your project proposal! For each one of the four key car kit integration, good coverage of that issue in the final project will be worth 15% of your final mark for the project. Additionally, your final project must clearly demonstrate that you’ve achieved the specific and generic objectives of the unit, which are listed in the unit outline.

The clear statement of the key car kit integration to be covered in your research will also help you maintain focus in your research: these car kit integration should be the ones you will need to deal with centrally in your final project, so you will need to research them most thoroughly.

By submitting your project proposal, you commit to working diligently towards completing your research. In return, as tutors we commit to offering you sufficient opportunities to consult us and address any problems that may arise during the course of your study.

Your work on this proposal gives you as the student a clear understanding of the resources, support, and other inputs which will be necessary to achieve your project objectives, and offers the tutor and unit coordinator a clear statement of what objectives you intend to meet in completing your final project.

The topic you choose must be relevant to the content covered in this car kit integration (in particular in the first section, weeks 1-5). This means that you cannot simply study a specific industry sector within the creative industries, or a specific company / organisation / artist within that sector; rather, you must discuss them with reference to wider creative industries issues.

So, rather than focussing on a particular company, for example, describe this company’s placement within a wider creative industries sector; rather than focussing on a particular creative industries sector, describe that sector’s tendency to cluster around specific local or global hotspots; rather than describing the work of a particular creative organisation in itself, examine how the nature of this work responds to specific problems facing the creative industries, etc.

The lectures in the first part of the car kit integration will provide useful pointers here: key questions you might like to examine are how creative industry sectors respond to the emergence of the new knowledge economy, to questions of globalisation and local placement, to interdisciplinary, hybrid, or convergence-driven creative industries development opportcar kit integrationies, or to the increasing aestheticisation of everyday life and customisation of media and cultural content.

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Business Type: Sole Trader

Sole trader, as the name suggests, is where an individual is the sole owner of a business. The business is often quite small in terms of size (as measured, for example, by sales generated, or number of staff employed) however the number of these businesses is very large indeed. Examples of these businesses can be found in most industrial sectors but particularly in most service sectors. Hence services such as electrical repair, picture framing, photography, diving instruction, retail shops, and hotels have a large proportion of sole trade business.

THE CREATIVE IDEA The idea was Ming Mong. The spoof competitive sport of picture messaging in which players would attempt to outwit and put down their opponents by way of 'cheap shot' picture and text messages. The campaign was executed through the line and ranged from a TV campaign right down to merchandising and the creation of an actual event. The brand platform 'Made For Messaging' sat above the whole campaign. The TV commercial took the form of a mock chess like competition in which the old master was beaten by the young upstart Rupert Bowman. In a macabre and unforgiving show messaging the smug old master was a reduced to a washed up has been. (see Figure 5) Part of the overall campaign was to promote MMS handsets. Rupert Bowman, as the new Ming Mong World car kit integration endorsed the new Nokia 3200. (see Figure 6) These executions celebrated 'classic' moments in Ming Mong history. (see Figures 7 and 8) This campaign also included an element which encouraged participation in this sport. We devised 'Refill' stations where players could stock up on appropriate images by taking photos of the images for later use. We also sent a 'Mischief manual' to the customer base to ensure they had good images at their disposal for their own games of Ming Mong. (see Figures 9, 10 and 11) The Ming Mong idea was further extended into a real event, player's merchandising, in store, packaging and a website